Facebook Hacks for Small Businesses

Whether you are just starting out or you’ve been using Facebook for a while, it’s possible that you may have missed out on some of Facebook’s features. We’ve rounded up a collection of features that we think you might have missed, or perhaps you should revisit. Enjoy! Want to learn how to GROW your business…

Continue »

How to Use Hashtags to Grow Your Business

#Hashtags. Where do you use them? How do they work? Why should I use hashtags? Do I use them on Facebook? Instagram? Pinterest? Twitter? Hashtag confused. So what exactly are hashtags? A hashtag is a word or phrase that has a pound sign (#) in front of it. When you add a hashtag to your…

Continue »

October Social Media Ideas

October is my favorite month. For me, it marks the beginning of the holiday season. Not to mention the weather FINALLY starts to cool off here in Phoenix. During October you should concentrate on preparing for the holidays. Finish any vendor plans that you have and start thinking about your sales strategy and marketing campaigns…

Continue »

How to Build a Sales Funnel Strategy for Your Business

Sales funnel. Funnel strategy. Customer journey. Scratching your head? All of these terms are marketing jargon for your customer’s path to purchase. Essentially, these all mean the stages or phases that a customer goes through before they decide to purchase from you. It’s important as a business owner to understand the sales funnel and your…

Continue »

How to use Facebook Ads for Small Business

Facebook ads. People love ‘em or the hate ‘em. (We love ‘em.) Here are some of the things we usually hear from small business owners and entrepreneurs about Facebook ads: Facebook ads don’t work. (Yes they do.) Facebook ads are expensive. (Nope, they’re not.) Facebook ads are confusing. (Ok, you got us on this one.…

Continue »

September Social Media Content Ideas

Are you ready for pumpkin spice everything? I feel like it’s a divisive topic. People either love it, or hate it. I’m am firmly planted in the love it camp and even make my own pumpkin spice creamer (recipe here). With September (and fall) right around the corner it’s that time again to get your…

Continue »

How to Increase Sales with Your Existing Customers

Let me tell you a story. I’m a loyal oils user. I place an order almost every month. As a customer, I am sure I could easily be looked at as someone who doesn’t need a lot of attention because I already buy, and I buy regularly. Recently, I was invited to a party by…

Continue »

How to Find Your Ideal Client

Do you know who your ideal client is? Really, do you know her? What does she look like? Where does she buy her groceries? What shows does she watch on Netflix? The first time I ask my students these questions they often look at me like I’m crazy. But I promise, there is a method…

Continue »

How to Grow Your Facebook Group

It’s exciting times for groups on Facebook. Mark Zuckerberg announced that Facebook would be focusing on community, and groups AND they recently launched some exciting updates to groups like being able to schedule posts and access to insights. So how do you grow your group on Facebook? We’ve got some tips for on how to…

Continue »

August Social Media Content Ideas

August marks the end of summer for many of us – last minute vacations, prep for back to school, and back to reality. As you plan your August social media content for your direct sales business keep in mind what your customer’s wants, needs, and struggles are. Think of the ways you can help make…

Continue »

Page 3 of 5